Restaurant managers and business owners can sometimes be at the mercy of restaurant critics. Pampering a diner simply because he/she will be writing a restaurant review can be a great source of aggravation for a business. The costs of the on-the-house dishes and pains of having to watch your every move, in order to impress, is far from pleasant. Though excellent, far-reaching restaurant reviews, especially those by a respected restaurant critic or on social media sites, may help draw new customers to a business, a negative review can deter potential customers. Sometimes, the restaurant critic does not have a particularly notable reputation, making doting upon them lead to fruitless results in the future, since their opinion will not necessarily affect readers and potential diners.
Whether or not a business respects a restaurant critic, cares about gaining a Michelin star, or feels the need to impress, it is never a positive thing to have a negative restaurant review. The first step to ensuring a restaurant critic has a positive dining experience at a venue is to identify the restaurant critic. Waiter training should include notifying the restaurant managers about any “unique” diner that does not look “typical.” Sometimes a restaurant critic will dine alone, which can be an alert to restaurant managers to bump up customer service or request that the restaurant staff pay extra attention to the diner. Restaurant staff should always exhibit top customer service skills and ensure that they have a clean uniform and mannerism. However, these customer service skills should be improved a notch if it is suspected that a restaurant critic is dining in the venue. Though sometimes a restaurant critic is not particularly prestigious among the public, making doting upon them and giving them freebies a hassle, upping the chances of receiving a good write-up, as opposed to a negative restaurant review, can make the extra effort pay off. When it comes to restaurant criticism, prevention is the best tactic to practice.
Dealing with Criticism
If all attempts to provide the best dining experience fail, restaurants can learn from the negative review and attempt to fix their weak points in the future. Nothing can be done to alleviate the aggravation and detrimental business repercussions that a negative review can have. However, businesses can self-reflect and improve on their weak points so that future restaurant reviews will be more positive. Restaurant managers and business owners should remember that a restaurant critic seldom has enough of a reputation to significantly decrease of increase restaurant profits. By ensuring that they have the best equipment, customer service, and ambience to provide, businesses can set themselves up to have the best restaurant review possible.