Why Would Customers Want Smaller Portion Size?
With millions facing tough financial times in the United States, and the many initiatives raising awareness about healthy eating habits, cheap healthy foods are in high demand. The challenge in healthy eating is that many healthy foods are not made of cheap ingredients. A smaller portion size gives restaurants and food businesses a solution of how to save money on food while being able to promote healthy eating by offering meals with portion control. The benefit for the customer is the option to purchase cheap restaurant meals compared to the previous prices. Though a typical restaurant cannot be called a healthy restaurant, even the fattiest dish is healthier when consumed in a small portion size. By cutting the portion size of at least some of the dishes on the menu, restaurants can offer cheap restaurant meals despite the ongoing food price increase.
How to Cut Down Portion Size
Businesses looking to reduce portion size to control restaurant price increase, can advertise their initiative, but the customer should never feel like he/she is lacking something from the dining experience by purchasing cheap restaurant meals with portion control. One way restaurants can do this is by offering the meals on the same size plates as large portion size meals, while putting thought into the food presentation so that the dish looks impressive and satisfying. Adding creative, colorful, tasty garnishes, is a great way to boost the appeal of the meal.
Restaurants may want to offer the smaller portion size meals in a separate section of the menu. Placing the names of smaller dishes under “lighter fare,” or a similar title, will draw the eye of customers interested in healthy eating, while allowing those who want large dishes to order from the regular entrée section of the menu. The cheap restaurant meals offered under “lighter fare” or a similar menu section will be extra tempting to those looking to save money and calories. While reducing portion size, restaurants should experiment, or research, to find the right amount of the dish to serve, so the customer will not leave hungry.
How to Save Money on Food
Portion control is a win-win option for food businesses looking to cut back on food costs, and customers trying to figure out how to save money on food while enjoying the experience of dining out, and maintaining healthy eating habits. Though a small portion size will not satisfy all customers, having the option available on the menu will allow restaurants to cater to customers that may be watching their weight and pockets. Maintaining a steady customer base, regardless of financial times, is a challenge for most food businesses. By altering the menu to fit the customers’ needs, businesses can prevent restaurant price increase across the menu by offering customers cheap healthy foods, with portion control.