
Thanksgiving isn’t just about turkey—it’s one of the busiest, most profitable times of the year for restaurants, caterers, and foodservice professionals. Whether you’re serving family feasts or hosting special holiday events, preparation is key to a smooth and successful service.
Here are four proven tips to help your business get ready for the holiday rush:
1. Reservations or Walk-Ins? Know What Works for You

Thanksgiving crowds can be unpredictable. Taking reservations helps manage flow and ensures staff aren’t overwhelmed during peak hours. However, it’s smart to keep a few tables open for walk-ins, especially if your location attracts last-minute diners.
Pro Tip: Use reservation signage to keep things organized and reduce confusion for guests and servers.
2. Buffet or Full Service? Match Your Setup to Your Guests

Decide early how you’ll serve your Thanksgiving menu. Buffets are ideal for families and large groups—they move quickly and keep guests happy with variety. Full service, on the other hand, creates a more refined dining experience for guests seeking something special.
️Pro Tip: Make sure you have the right buffet and serving equipment for your setup. Quality chafing dishes, serving utensils, and warming equipment make a huge difference.
3. Must-Have Menu Items That Guests Expect

Thanksgiving classics never go out of style. Turkey is the star of the show, but guests also expect comforting sides like mashed potatoes, stuffing, and pumpkin pie. Deliver the flavors people love while adding your own twist to stand out.
Pro Tip: Presentation matters. Use stylish charger plates and table decor like runners, candles and vases, that reflect holiday warmth and hospitality.
4. Cooking the Perfect Turkey: The Heart of the Meal

The turkey is the centerpiece of every Thanksgiving table—get it right, and guests will remember it all year. Start with a high-quality bird, plan proper thawing time, and consider brining for added flavor and tenderness.
️ Pro Tip: Use a reliable meat thermometer to ensure the turkey cooks evenly and safely.
Put These Tips Into Action
Thanksgiving offers restaurants an opportunity to shine—delighting guests with traditional favorites and seamless service. The key is preparation. From managing reservations to stocking essential kitchen tools, small details can make a big difference in how your guests experience the holiday.
For more tips or anything you need help in your business, check out our Resource Guide.