All posts by Dana Williams
Owning and operating a successful restaurant requires attention to many things – and food is just one of them. Your restaurant’s staff is a key component of your success; their job satisfaction should be a top priority. Nonetheless, not everything that passes for absolute truth is accurate and reliable information. In the restaurant industry, myths abound, particularly when it comes to employment.
If you haven’t had quiche lately, it’s not too late to fix that problem. Quiche is one of the most versatile dishes in the world – easy to prepare, healthful, and incredibly delicious. By following a few simple rules, the perfect quiche is attainable every time you set out on the quiche journey.
If you’re considering opening a restaurant, a good business plan is one of the most important steps of the process. A well-constructed business plan will serve you from the moment you hatch the idea, through the search for financing and staff, and on to the day-to-day processes of running the restaurant.
Although you may think your food is innovative and delicious, if it’s not presented to your customers in the best possible way– via the most well-constructed menu – you won’t successfully sell your culinary creations. Your menu is the conduit through which your restaurant guests can survey your offerings.
While the quality of your food has a major impact on whether customers will return to dine at your restaurant, the level of your menu offerings is not the only part of the supply chain that matters. The raw ingredients that contribute to your high-quality food come through a distribution channel that connects you with your suppliers.
Running a restaurant is a volatile and unpredictable business that is often based on the whims of the marketplace and consumer trends. However, there two things a restaurant owner can control: the food coming out of the kitchen and a clean environment in which to enjoy it. It is the nature of the restaurant business to focus on the former and forget about the latter.
Unless your mouth is permanently occupied with burgers and steaks, and your ears fixed only to the latest trends in meat consumption, you’ve heard about the benefits of juicing and drinking shakes and smoothies. The smoothie craze began to take hold in the 1970s, when healthy restaurants sprouted up in response to increased demand from consumers for natural, organic, and vegetarian menu items.
Owning a successful restaurant is all about staying in touch with current trends and staying in tune with your customers. While you have invested in the best website money can buy, and spent time and effort keeping your Facebook page up to date, if you are not actively surveying your customers, you won’t really have your finger on the pulse of what is happening in your restaurant.
Opening a successful restaurant is all about location; physical brick-and-mortar venues matter even in today’s world of virtual reality. Location can make or break a restaurant. In “Location: A Strategic Marketing Imperative,” Forbes advises that researching your restaurant’s location is the key to success or failure.
As mentioned in a previous post, the number of people suffering from food allergies is growing at an alarming rate. As a restaurant owner, it is the responsibility of you and your staff to do everything you can to keep your customers safe and to make this health issue a number-one priority. It is not an impossible task, but it is one that requires ongoing diligence and awareness.