by more than
Marketing
Food allergies are becoming more prevalent and severe, according to the Food Allergy and Anaphylaxis Network (FAAN). More and more it seems that people, young and old, are developing allergies and intolerances to certain foods and ingredients. Some of these allergies can be life-threating, while others are “just” inconvenient, as they cause less dire symptoms that people still want to avoid.
Did you know that there are now 80 million Millennials in the U.S.? This group of individuals born between 1982 and 2000 now outnumbers the Baby Boomers — previously holder of the title, “Largest Generation Ever”– and makes up a full quarter of the nation’s population, according to the United Census Bureau.
Transforming one-time consumers into loyal restaurant customers is a key to success for most businesses. This holds particularly true for restaurants, and yet can be even harder to achieve due to the challenging combination of the increasingly competitive industry and today’s informed, empowered diners.
The United State is the world’s biggest wine market by volume, according to Western Farm Press. In fact, somewhere in the neighborhood of just under four billion bottles are consumed every year in this country!