Marketing
Did you know that there are now 80 million Millennials in the U.S.? This group of individuals born between 1982 and 2000 now outnumbers the Baby Boomers — previously holder of the title, “Largest Generation Ever”– and makes up a full quarter of the nation’s population, according to the United Census Bureau.
Transforming one-time consumers into loyal restaurant customers is a key to success for most businesses. This holds particularly true for restaurants, and yet can be even harder to achieve due to the challenging combination of the increasingly competitive industry and today’s informed, empowered diners.
We’ve all heard the expression, “You eat with your eyes.” And while your diners aren’t going to chow down on an actual menu design anytime soon, the look of your menus can not only make or break what diners order but also weigh into their overall dining experience.
In a perfect world, each and every diner who visits your restaurant will leave satisfied,
The United State is the world’s biggest wine market by volume, according to Western Farm Press. In fact, somewhere in the neighborhood of just under four billion bottles are consumed every year in this country!